
French band Phoenix are Rhapsody's Ones to Watch artist for the month of May. With their brisk, breezy and oh-so-chic electro-pop, they've grabbed not only our attention, but also the producers of SNL, where they caught more than a few American eyes a few weeks back. The thing is, though, the Parisian quartet have been perfecting their sound since the release of debut album, United, in 2000. Their new album, Wolfgang Amadeus Phoenix, is one of their best and most cohesive to date, and one of the reasons we were so pumped to chat with guitarist Lauren "Branco" Brancowitz. The affable Frenchman gave us his thoughts on Mozart, SNL, the Smiths, playing with those two dudes from a little group called Daft Punk, the exoticism of American food and the "bad bands" Phoenix have influenced.
Rhapsody: Let's talk about your new album -- the writing process, inspiration, etc.
(Laurent) Brancowitz: The writing process is a very complicated one. There’s no leader in Phoenix. What we do is stay in the same room forever and after a certain amount of time, something good comes out of it. After a lot of frustration, we have a little moment of grace when the song is finished. So, basically we are just waiting for this moment to happen. This time we did it in Paris and it took like 18 months. So a long time, a lot of pain and small moments of intense pleasure.
Rhapsody: Why did you guys choose to name the album Wolfgang Amadeus Phoenix?
Brancowitz: Actually, we were looking for something that was unforgettable and this name was a gift from above and we just accepted the gift. It is very beautiful but very stupid at the same time. We like the fact that it has a lot of power and that it would create a shock for everyone, including our fans. We didn’t want to play it safe and take a very cool elegant name. We wanted something that would challenge people. I love this title.
Rhapsody: I like it too. Are you guys fans of Mozart at all?
Brancowitz: Yeah we love Mozart, but it’s really not about Mozart, it’s about taking the biggest cultural icon ever. It’s like painting a mustache over a beautiful painting. It’s like a pop act of vandalism.
Rhapsody: You used to be with the guys from Daft Punk. What was that experience like?
Brancowitz: Yes, actually my first band (Darlin') was with those
two guys from Daft Punk, Manuel and Thomas. When I was 17. It
was nice, our first band, and we played covers of the Beach Boys. I
think we were really bad, but in a good way. It was a long time ago.
Rhapsody: Well, now they’re one of the biggest groups in the world.
Brancowitz: Yeah, even when they were bad, they were really good at it ... I could tell that I was in good company.
Rhapsody: How come you guys chose to write your songs in English rather than French?
Brancowitz: Just because we didn’t like the idea of singing
French, it’s like a sailor being told you’re going to sail a lake all
his life. We are attracted by the distant oceans and the exotic seas.
For us, Latin was the language of the middle ages, while English is the
language of pop culture. And we just take that as a convention and use
whatever tool is the most efficient.
Rhapsody: How do you think your sound and your dynamics as a band have progressed from your first album?
Brancowitz: I think we didn’t really improve that
much. Every time we start a new album, we have this soft moment where
we feel like beginners. We ask ourselves, “How is it possible that we
don’t know all the rules and all the tricks to write a song in ten
minutes?” There’s always this feeling of being an amateur or a
beginner. But we kind of like it because of the fact that there is
always something naïve and childish about writing a song. When we
started we challenged the listener a lot, by doing a lot of things. Now
we are really thinking about the listener’s pleasure. We always think
that the listener is exactly like us and we try to imagine how it would
be to listen to the song we are trying to create. So, maybe we improved
in this area of giving pleasure.
Rhapsody: So you guys played Saturday Night Live a couple weeks ago. What was that like?
Brancowitz: Yeah, it was really cool. Just to be
backstage with all those guys, like people walking dressed as chickens.
The vibe backstage was really nice, which is strange because the work
is so intense and the pressure is so intense that the people should be
horrible but the vibe is very nice. Yeah, it was great to be there.
Rhapsody: What are some artists you enjoy listening to?
Brancowitz: We have phases, lately a lot I have been listening to the Smiths
... I was really obsessed about them. For like two months, I just
listened to the Smiths. I like when a certain artist or album is linked
to a very precious period of your life.
Rhapsody: What are some other influences?
Brancowitz: The more we grow up, the more we are
influenced by cultural references. Now we like to explore the mythology
of continental Europe. We grew up in Versailles and we were surrounded
by very beautiful buildings and signature gardens. The more we evolve,
the more we want to use that, all the things that are part of our DNA
and use that in our music. That’s why a lot of our songs are about very
European topics. We understand about what makes us unique is that we
are not American or English but French people trying to do popular
music. We have noticed we are verging a field of influences that we can
use.
Rhapsody: Have you had a lot of smaller bands come up in Versailles that consider themselves to be directly influenced by you guys?
Brancowitz: It’s hard for me to say. When we are told
someone sounds like us, it’s always a bad band. I don’t know if it’s
the way we see it or we are just influencing very bad artists. I don’t
know actually, I’m joking. I hope at some point we open some doors for
French artists. We are the first band to sing in English because before
it was a lot of instrumental bands like Daft Punk and Air. We’re
semi-instrumental and there are a lot of French bands singing in
English. I’m not sure if it’s a good thing.
Rhapsody: Why do you think it’s not a good thing?
Brancowitz: There’s something beautiful about singing
in French too. The thing is that we wanted to lead this kind of
adventure that would talk to you for instance. If we had sang in
French, it wouldn’t have happened.
Rhapsody: Which is kind of sad, really.
Brancowitz: Yeah, it’s kind of sad. Just the fact, you
just have to deal with it. I like the fact that the world has so many
facets. Language is a very interesting facet that shouldn’t disappear.
Rhapsody: What do you guys do when you’re on the road and between cities to fill up your time?
Brancowitz: We’re really good at that now. Touring can be the
most boring activity on Earth. I must tell you the rock n’ roll dream
is very boring. We have bikes and try to discover the cities. I do not
own a lot of things, but I do own a lot of cameras and I like to take
pictures. We really love to discover countries and we really love the
U.S., it’s very exotic for us. We could spend hours in a grocery store,
just seeing all the variations of little things you know perfectly
well, but for us it’s very exotic.
Rhapsody: What do you guys have coming up ahead? I’m guessing a big tour to support your album?
Brancowitz: Yes we are starting the tour now ... We
are really happy to be touring and to play on stage, because we have
been in the studio for too long. It’s really going to be a party for
us. It’s like being released from prison or something.

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